Upcity asked and the community answered. Get 33 tips from B2B content marketing experts on how to generate more leads for your business.
33 Expert B2B Content Marketing Tips for Lead Generation with Upcity
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Recent News and Press
How Marketers Use Style Guides to Hit Their Metrics (eBook)
Learn from 5 marketing leaders how and why a style guide will help accelerate your marketing content and growth
14 Best Marketing Books for Small Business Owners
Fupping’s Zak Parker interviews Andrew Hatfield to get the very best, most important ever marketing books for small business owners – his recommendation should not surprise you
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15 Key Sales Activity Metrics to Track in 2020 (According to the Experts)
What you don’t measure, you can’t improve. If you’re looking to improve your sales, then here are 15 key activity metrics to start tracking today
Automation – An important skill for every job seeker
How important is automation? I recently spoke with Andrea Smith from CyberCoders. Whether you're...
Becoming a Product Marketing Ambassador!
Privileged and humbled to share that I'm now working with the Product Marketing Alliance as an...
Sales Manager’s Goals
Rachael Bassey shares insights on goals for successful Sales Managers with a quote from me;...
Improving Content and Style
Learn how a style guide helped increase web traffic by over 28% and meetings booked by over 273%
AltexSoft – Launching Products
I recently spoke with AltexSoft about launch plans for new products. "There’s no universal...
20 Books Every Computer Science Student Should Read
Fupping’s Taegan Lion interviews Andrew Hatfield on the 20 most important books for computer science students… his answers will surprise you!
Software-defined storage benefits to sway SDS holdouts (TechTarget)
TechTarget’s John Edwards interviews Andrew Hatfield – “Your storage solutions become more agile and responsive to change, as well as competition and economies of scale”
Six Software-Defined Storage Architecture Mistakes To Avoid (TechTarget)
TechTarget’s John Edwards interviews Andrew Hatfield – “Disrupt from the edge, and slowly work your way in,” Hatfield said. “Don’t try and change the world overnight”
Getting Started With Containers and How Red Hat Ties It All Together
Red Hat asked me to share how they accelerate digital transformation while also reducing costs with their open container solution stack
Delivering OpenStack and Ceph in Containers
When OpenStack Summit finally made it to Australia in 2017, they asked me to speak about running OpenStack and Ceph in containers
CephFS is Now Fully Awesome
OpenStack Summit finally visited Sydney in 2017 and I was invited to share my thoughts on CephFS and why it was now not only ready for use, but “Fully Awesome”
The A-Z of Today’s Virtualisation Needs
APAC CIO Outlook magazine reached out and asked me to write a thought leadership op-ed for their November 2017 magazine on the needs of organisations and virtualisation technology.
Gartner ITxpo (CIO Symposium) – Containers Containers Containers
After the huge success of delivering the “Getting Started with Containers? How Red Hat ties it All Together” at Red Hat Forum in Sydney, Gartner invited me to repeat my keynote at their ITxpo (formerly known as CIO Symposium) on the Gold Coast
Hyperconverged Cloud – Not Just a Toy Anymore
The team at Aptira and the OpenStack Foundation asked me to share details on why Hyperconverged Cloud with OpenStack and Ceph was “Not Just a Toy Anymore” at OpenStack Day Melbourne in 2017
Multiple Site Disaster Recovery with Ceph
The team at Aptira and the OpenStack Foundation asked me to share details on how to achieve Multiple Site Disaster Recovery for OpenStack using Ceph as your storage at the OpenStack Day Canberra in 2016
Why Software Defined Storage is Critical for your IT Strategy
Red Hat asked me to share my thoughts on why Software Defined Storage was critical for any IT Strategy.
Open Hybrid Cloud – Standing Room Only – Ho Chi Minh
In late September, Red Hat invited me to share with their entire pre-sales solutions architects and consulting teams from across all of APAC how to build an Open Hybrid Cloud. Held in Ho Chi Minh, Vietnam, it was standing room only. So popular was the session, Red Hat Tech Exchange asked me to run the session a second time.
Beijina ZDNet Storage Summit
ZDNet invited me to speak at their China Open Storage Summit in September 2016. With well over 3,000 people present, and 10,000+ people watching online – it was an amazing experience
Red Hat Storage Tour APAC
A Seven City, Two Country Asia Pacific Tour sharing the successes organisations were achieving with Red Hat Storage
Future of Cloud Software Defined Storage
The team at Aptira and the OpenStack Foundation asked me to share details on the Future of Cloud Software Defined Storage in Sydney 2016
Why Your Career Cares About Your Dating Skills
Your career success is not just defined by your technical skills – really, it’s hardly defined by those at all. It is your soft skills, how you deal with people, build networks, and ultimately add value, that truly defines and accelerates your career success.